As we all know, walking on the street, the good-looking shops always have more people than the less beautiful shops. To a certain extent, fashion models are very helpful. Today, Hongfeng model editor will tell you about the art of matching clothes model props.

The collocation of costume model props should have the following points:

1、 There must be a certain plot:

Before making window display, we should have a good idea of the whole window scene. What kind of theme should we do? Whether it's business leisure or urban classic, or tourism and leisure, plan the corresponding story and plot, and display the goods in line with the style of the brand, reflecting a certain sense of life beauty and reality.

2、 Pay attention to the display of model props.

The display of fashion models and props is one of the factors that restrict the beauty of the window. The display of fashion models and props should pay attention to the aesthetic feeling of far and near, high and low, and scattered beauty. Like the display composition of oil painting still life, efforts should be made to create a comfortable aesthetic feeling for customers visually. Generally speaking, the overall composition of the window is triangular composition, which gives people a balanced and stable feeling.

3、 We should pay attention to the style, color and background of fashion model props, pop theme, color matching and unity.

However, if you want to promote your own products with clothing model props, you must do a good job of product display research of other brands, distinguish the advantages of products displayed among different brands, and reasonably display the advantageous products of this brand in the window is the direct means to highlight the personality, advantages and connotation of the brand products, and realize effective visual marketing.

The display of model props and clothes should be in harmony with the background POP display, and the color of the props should also be consistent. For the window display during sales promotion, the clothes on display should show the clothes to be promoted, and make conspicuous sales promotion activities on the background or glass window. The color of background pop should have a strong impact, and some bright colors should be used to interpret the atmosphere of promotion activities.

Dress model props should pay attention to the details. After the model is dressed, the wrinkles on the clothes of the model should be properly handled to reflect the natural beauty, give the model props a real sense of display effect, and make the whole window scene more lively.

4、 We should pay attention to the creative design of window display.

Creativity plays an important role in the window display. Creative window will make consumers deeply impressed with the brand, make the brand image invisible implanted in the hearts of consumers, and bring unexpected artistic and advertising effects.